Amazon Advertising (PPC) Services
Quick Answer
Startex Global manages Amazon PPC advertising — including Sponsored Products, Sponsored Brands and Sponsored Display campaigns — built to grow sales while keeping advertising cost of sales under control.
What is this service?
Amazon Advertising (PPC) covers paid campaigns that place your products in front of shoppers actively searching or browsing on Amazon, including Sponsored Products, Sponsored Brands and Display ads.
Why it matters
Amazon's marketplace is crowded, and organic visibility alone often isn't enough to compete for key search terms. Well-managed PPC campaigns can meaningfully increase visibility and sales — but poorly managed campaigns can also burn through ad budget with little to show for it.
What our Amazon PPC service includes
- Campaign strategy across Sponsored Products, Brands and Display.
- Keyword research and targeting specific to your product category.
- Ongoing bid management and budget optimization.
- ACOS (advertising cost of sale) tracking and improvement.
- Regular performance reporting and strategy adjustments.
How we manage your Amazon ads
Discover
We review your product catalog, category competition and current ad performance.
Strategize
We build a campaign structure targeting the right keywords and audiences.
Execute
We launch, monitor and continuously optimize to improve ACOS over time.
Frequently asked questions
What is a good ACOS for Amazon advertising?
A 'good' ACOS depends on your product margins and business goals — we help define a target that makes sense for your specific business rather than a generic benchmark.
Do I need Brand Registry to run Amazon ads?
Sponsored Products campaigns don't require Brand Registry, but Sponsored Brands and certain Display formats do — we can advise on this as part of your ad strategy.
Can you manage Amazon ads alongside my product listings?
Yes, we often manage advertising alongside listing optimization since the two work closely together in driving conversions.
Conclusion
Amazon PPC works best with continuous, hands-on management rather than a set-and-forget campaign. Startex Global keeps your campaigns actively optimized toward a healthier ACOS and stronger sales.